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Internet celebrity restroom in Deji Plaza
The toilets at Deji Plaza in Nanjing, China, have become a famous talking point related to "Nanjing travel" on social platforms. Known as "the Hermès of toilets," this high-end positioned plaza has gained widespread recognition among ordinary consumers and emerged as a new popular tourist check-in spot in Nanjing.
The toilet designs are crafted by internationally renowned artists (such as the "Art Gallery Toilet" on the 8th floor of Phase 1), serving as a display of high-end aesthetics and artistic resources in themselves. The "check-in traffic" attracted has objectively promoted Deji's cultural capital and artistic taste, which highly aligns with the "cultural added value" emphasized by luxury brands.
Starting from the trial launch of the 5-million-yuan "Michelangelo Art Style" toilet in 2021, followed by the 8-million-yuan "Rainforest Garden Style" toilet, the 12-million-yuan "Blue Tones Luxury Palace Style" toilet, and the newly opened 20-million-yuan "Cyberpunk Nightclub Style" toilet in October last year.
Michelangelo Art Style
Blue Tones Luxury Palace Style
Each toilet features a unique theme. By using different materials, colors, decorations and other elements, the theme runs through the entire space design, allowing people to feel as if they are in different artistic scenes while using the toilet.
Mosaic also occupies a place in this design.The classic black and white ceramic mosaics on the floor are paired with stone furniture. This simple combination of black and white ceramic mosaics exudes retro fashion and elegance.
